FREE E-BOOK:The Knowledge Based Consultative Selling
Guide to Customer Needs & Issues

What Important Details Must You Know About Customer Needs & Issues to Succeed in Consultative Selling?

Important realities about buyers needs and issues (pain) are…

  • If there is no pain, there will be no change (No Pain… No Gain?)
  • Every buyer feels or experiences the pain differently
  • Until you uncover and understand their pain, you will be talking to yourself.

What You'll Learn:

  • Why Buyer Needs & Issues (aka P-A-I-N) are keys to success in the consultative sale.
  • How to gain instant credibility & trust through your understanding of pain.
  • How & Where financial pain manifests.
  • How & Where functional pain manifests.

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